Ground your bold ideas in solid data

Make informed decisions with certainty, backed by insights from a diverse pool of consumers.

Brand Tracking

Uncover, Track and Convert.

Unlock Hidden Brand Insights

With AIRA, uncover how your audience truly perceives your brand. Tap into deep insights that reveal emotional connections, brand loyalty, and what sets you apart from competitors.

Stay Ahead of the Competition

AIRA enables you to continuously track shifts in brand awareness and consumer sentiment. Spot emerging trends early, and refine your strategy to keep your brand ahead in a dynamic market.

Turn Interest into Action

Use AIRA to measure purchase intent and identify what drives buying decisions. Optimize your marketing efforts to convert potential customers into loyal brand advocates.

Creative Testing

Test, Refine, and Succeed.

Validate Your Creative Concepts Early

AIRA helps you test different creative ideas before launching, ensuring your message resonates with your audience. Get fast feedback on what works best, reducing the risk of ineffective campaigns.

Fine-Tune for Maximum Impact

With AIRA, identify which elements of your creative truly capture attention. Use detailed insights to optimize visuals, messaging, and calls to action to drive better engagement and conversions.

Reduce Campaign Risk and Boost ROI

Ensure your creative assets are ready to perform by testing them with real audiences before going live. AIRA allows you to minimize costly mistakes and maximize your ad spend's effectiveness.

Campaign Testing

Refine, Optimize, Launch.

Refine Campaign Messaging

AIRA allows you to test different messaging options with your target audience, ensuring the most effective message resonates before you go live.

Optimize Ad Performance

Leverage AIRA’s surveys to identify which creative elements capture attention and drive engagement, so you can optimize your ads for maximum impact.

Launch with Confidence

Minimize the risks of campaign misfires by pre-testing with real audiences. AIRA helps you address potential issues early, ensuring a successful launch.

Easy-to-use platform, straightforward results

Alongside seamless survey design, our interactive dashboard offers results that are both insightful and actionable.

Survey overtime

Distribute a survey to your target audience multiple times and analyse the results over time.

Qualifying answers

Use qualifying responses to ensure the survey panel is reliable.

Statistical significance

Compare two groups (e.g., car owners vs. bike owners) to identify any significant differences in their responses.

Expert Research Assistance

We're here to guide you every step of the way! Whether you're a seasoned researcher or just getting started, our dedicated experts are ready to empower your research efforts and ensure you achieve the best results.

  • Gain access to a dedicated specialist for one-on-one guidance.
  • Receive ongoing support and strategic advice whenever you need it.
  • Enjoy these benefits on any plan—no extra cost.
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De-risk your decisions with AIRA

All-in-one platform for managing research projects and analysing data.

  • Pay-As-You-Go
  • No credit card required
  • Change plans anytime